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Sony Ericsson Announces Z610

August 23rd, 2006

Sony Ericsson Z610Sony Ericsson announced today the new Z610. The Z610 offers a sleek mirror-like finish that is complimented buy a hidden ‘magic mirror’ display which can only be seen when in use.

The magic of the Z610 is revealed when a call comes in or the user receives an SMS or MMS. The hidden external display illuminates, giving the effect that the caller-ID information is floating on the face of the phone itself.

The unique design of the Z610 is inspired by nature. We have applied a mirror finish and used a hidden display for the first time to achieve the feel of a calm ocean surface. OLED technology has enabled us to build in a display that doesn’t interrupt the seductive, reflective qualities on the front of the phone. And given that Z610 is also a highly-specified device, it appeals to the design conscious that need a phone for every day use.

The new Sony Ericsson Z610 is expected later this year; provider and pricing information has not yet been released.

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